Asian BGE News

Official industry news about Asian BGE and its' gaming brands.

Dafabet Named As Official Team Sponsor of Fulham FC

Dafabet are pleased to announce a new partnership with recently promoted Fulham FC. The two-year agreement will see global betting brand Dafabet as the official team sponsor of London’s oldest Football Club.

  • Leading global betting brand Dafabet signs a two-year deal to become Fulham FC’s new official Team Sponsor.
  • Dafabet will see its branding across LED advertising boards and interview backdrops in Craven Cottage, strengthening its affiliation with the Premier League.
  • Dafabet will offer unique promotions and special price boosts throughout The Cottagers Premier League return.

The announcement of the new partnership will coincide with the Club’s 2018-19 season, which will carry the Dafabet logo on kits for both the First Team and Fulham Ladies.

As well as presence on the front of playing shirts, Dafabet branding will be visible around Craven Cottage on match day and across the Club’s social media channels. Association with an iconic kit and stadium which Fulham FC poses provides undeniable gain for Dafabet’s gaming platform.

Following a memorable campaign in the English Championship, the Cottager’s have a growing presence in world football, which Dafabet hopes to engage and in turn build off. The combination of Fulham FC’s Premier League association and Dafabet’s global platform can benefit both parties exponentially.

Dimitris Karatzas, Chief Executive Officer at Dafabet, commented: “We are delighted to continue our long-lasting presence in the Premier League by partnering with a club full of heritage and tradition.  While the relationship is in the early stages, our initial discussions with the club’s officials have given me every confidence that we share the same passion for football, we’re looking forward to a fruitful and successful partnership.”

John Cruces, Head of Sports Marketing and Sponsorship at Dafabet, said: “We’re very proud to announce our partnership with Fulham Football Club who are steeped in tradition being London’s oldest club. Being one of the most recognised Asian brands it was very important to us to continue to be seen in the most watched league in club football, especially seeing more new gaming brands entering football of late.  We’ll be bringing the highest level of experience to the partnership and will engage with both the club and fans, working towards common goals. It goes without saying we look forward to forming a successful relationship, roll on the new season.”

Casper Stylsvig, chief revenue officer of Fulham FC, said: “I am delighted that the Club has been able to benefit from the team’s tremendous success of last season’s promotion to the Premier League by securing a shirt sponsorship deal.  We look forward to enjoying our return to the top flight with Dafabet and working with them to continue to grow the Club’s brand globally.”

Dafabet Named As Official Betting Partner Of Leicester City

Dafabet are pleased to announce becoming the official betting partner of Leicester City FC.

  • Leading global betting brand Dafabet signs a two-year deal to become Leicester City’s new Official Betting Partner
  • The deal with leading online gaming site will further increase the Club’s international presence
  • Dafabet will see its branding across LED advertising boards and interview backdrops in King Power Stadium
  • Special price boosts will be offered on all Leicester City games this season through Dafabet

Dafabet, which is among the world’s most popular online gaming sites, has agreed an exciting two-year partnership with the Football Club that will see it use the Foxes’ ever-growing reach to further enhance its reputation within football.

A new Official Partnership with Leicester City is the latest step in Dafabet’s growing sports sponsorship presence, and to help engage Leicester City’s huge worldwide fan base, they will be offering a number of price boosts for EVERY match the team plays this season.

Premier League football at King Power Stadium will give Dafabet a global platform to grow that will be supported with eye-catching branding across LED advertising boards and interview backdrops within the ground.

John Cruces, Head of Sports Marketing and Sponsorship at Dafabet, said: “As we enter the start of the 2017/18 season, we’re very happy to have now partnered up with Leicester City. Everyone is aware the Club are one of the six teams to have won the Premier League, the most watched football league in the world. What many won’t know is the level of support worldwide they’re now attracting is one of the fastest growing in the game. With this in mind and our aim to continually grow our presence in sports sponsorship, we look forward to working together and achieving our common goals.”

Leicester City’s Head of Partnership Engagement, Harj Hir, said: “We’re delighted to establish this partnership with Dafabet who already have a strong presence in the sports industry. We have a fan base of more than 10,000,000 supporters around the globe on our social media channels – the seventh largest in the Premier League, and in partnership with Dafabet, we look forward to using this platform to work together towards achieving our collective goals through engagement.”

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